Overland Expo West 2025 in Flagstaff, Az?

KarstenP

Van of Mayhem
White Sands is nice. First time I've been there is about 35 yrs. ago. You were still allowed to enter late night and we've there with the motorbikes on a full moon night.
 

sn_85

Observer
I wonder if it has something to do with the owner and event management company that now runs Overland Expo. It certainly changed from a small social gathering to a more corporate type of event. I'm not sure how connected Expedition Portal/Overland Journal are to Overland Expo anymore.

FWIW, I went to OE PNW this past weekend and thought this was the first year that the event seemed lackluster. Way fewer vendors, less entertainment and less interaction IMO. Vendors that were staples have dropped out. I didn't see XO, Equipt or others that have always gone to OE. I'm not sure that I saw Scott Brady or an Overland Journal booth either. Granted I know XO is probably preparing for their own event next week so they are probably busy. I've been going to OE since 2016 or so and went to the inaugural OE PNW event and thought it was great. This year I was actually hoping to check out some trailers and e-bikes but there literally zero e-bike vendors. There wasn't even an motorcycle section. Did they get rid of the moto section? A few years ago that was a huge part of the expo and they had their own area.

It was kind of disappointing IMO and I won't be going to next years OE PNW. Perhaps I'll check out The Big Thing next year or maybe OE Flagstaff is the only one worth checking out anymore.
 

Sid Post

Observer
I wonder if it has something to do with the owner and event management company that now runs Overland Expo. It certainly changed from a small social gathering to a more corporate type of event. I'm not sure how connected Expedition Portal/Overland Journal are to Overland Expo anymore.

FWIW, I went to OE PNW this past weekend and thought this was the first year that the event seemed lackluster. Way fewer vendors, less entertainment and less interaction IMO. Vendors that were staples have dropped out. I didn't see XO, Equipt or others that have always gone to OE. I'm not sure that I saw Scott Brady or an Overland Journal booth either. Granted I know XO is probably preparing for their own event next week so they are probably busy. I've been going to OE since 2016 or so and went to the inaugural OE PNW event and thought it was great. This year I was actually hoping to check out some trailers and e-bikes but there literally zero e-bike vendors. There wasn't even an motorcycle section. Did they get rid of the moto section? A few years ago that was a huge part of the expo and they had their own area.

It was kind of disappointing IMO and I won't be going to next years OE PNW. Perhaps I'll check out The Big Thing next year or maybe OE Flagstaff is the only one worth checking out anymore.

I had a great time at Flagstaff and met a lot of vendors there. Great selection of the stuff too.

The venue was a bit scattered and it made finding specific vendors hard using the map and aisle numbers.

Camping wasn't nearly as crowded as I expected, but it was pretty far from the venue. Lots of nice campers to spend the evening with too.
 

BritKLR

Kapitis Indagatoris
I wonder if it has something to do with the owner and event management company that now runs Overland Expo. It certainly changed from a small social gathering to a more corporate type of event. I'm not sure how connected Expedition Portal/Overland Journal are to Overland Expo anymore.

FWIW, I went to OE PNW this past weekend and thought this was the first year that the event seemed lackluster. Way fewer vendors, less entertainment and less interaction IMO. Vendors that were staples have dropped out. I didn't see XO, Equipt or others that have always gone to OE. I'm not sure that I saw Scott Brady or an Overland Journal booth either. Granted I know XO is probably preparing for their own event next week so they are probably busy. I've been going to OE since 2016 or so and went to the inaugural OE PNW event and thought it was great. This year I was actually hoping to check out some trailers and e-bikes but there literally zero e-bike vendors. There wasn't even an motorcycle section. Did they get rid of the moto section? A few years ago that was a huge part of the expo and they had their own area.

It was kind of disappointing IMO and I won't be going to next years OE PNW. Perhaps I'll check out The Big Thing next year or maybe OE Flagstaff is the only one worth checking out anymore.
It's simply the math. They have spread it to thin, across to many venues in an attempt rake in as much $$$ as possible.

Flagstaff had objectively fewer attendees and vendors. Once you start losing the big names, big trucks and the "bread and butter" Vendors you're on a slippery slop to killing the event.

I've seen this at other "too big to fail" off-road events over the years and once they lost the crowds and the core vendors they couldn't get them back.

In my opinion, the success of these events are based on a symbiotic relationship between the Event, Vendors and Attendees. Once you start overlooking or prioritizing one above the other you're on your way to failure. Anyone in the industry knows how these events are carried on the backs of the attending vendors (Booth fees/costs over $10,000 multiplied by 4-5 events for a booth makes for a very difficult business model but the prices continue to go up with diminishing returns makes smaller, regional, cost effective events more interesting) so, now your starting to see why more and more "regular attending" vendors are no longer attending....
 
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GR8ADV

Explorer
I wonder if it has something to do with the owner and event management company that now runs Overland Expo. It certainly changed from a small social gathering to a more corporate type of event. I'm not sure how connected Expedition Portal/Overland Journal are to Overland Expo anymore.

FWIW, I went to OE PNW this past weekend and thought this was the first year that the event seemed lackluster. Way fewer vendors, less entertainment and less interaction IMO. Vendors that were staples have dropped out. I didn't see XO, Equipt or others that have always gone to OE. I'm not sure that I saw Scott Brady or an Overland Journal booth either. Granted I know XO is probably preparing for their own event next week so they are probably busy. I've been going to OE since 2016 or so and went to the inaugural OE PNW event and thought it was great. This year I was actually hoping to check out some trailers and e-bikes but there literally zero e-bike vendors. There wasn't even an motorcycle section. Did they get rid of the moto section? A few years ago that was a huge part of the expo and they had their own area.

It was kind of disappointing IMO and I won't be going to next years OE PNW. Perhaps I'll check out The Big Thing next year or maybe OE Flagstaff is the only one worth checking out anymore.
I went as well. It was my first. To some of your points.

The Touratech event in WA that same weekend wiped out any moto vendor presence at Overland in Oregon. I was a moto guy there to look at a new rig. The other moto people there were in two camps. Oblivious to the Tourtech event, or just passing thru and said, why not.

Good fun and games at a Toyota one night, with a Storyteller party til 10 in the parking area. Excellent food/drink and live music at Subaru the next night. I was not there for Coachella.

Can’t compare vendors from the previous events but everything I wanted (and 200 more) except a couple rear rack companies.

Based on chatting with folks it seems to be stabilizing with the maturity of both the customers and vendors. Much more like a boat show.

No Portal presence or articles is odd I agree.

Ymmv
 

AggieOE

Trying to escape the city
I went a couple years back but couldn't make it this year. It's always good to see the recaps of it, especially from the content creator's side.
 

kmacafee

Adventurer
First time for me in a decade and see no need to go back for awhile. It's massive with many, many duplicate products and the prices for gear and vehicles IMHO is getting out of hand. The featured truck build with camper costs north of $200k.

And if anyone who organizes this is reading this now, for the love of God, Flagstaff is not the place to have this in May. It rained and sleeted and was windy most of the show. 70 miles south and it was 85, sunny and wonderful.
 

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