Yeah, the rule about needing to include a price is part of the thread that says "Forum Rules - READ BEFORE POSTING"
http://forum.expeditionportal.com/threads/75-Forum-Rules-READ-BEFORE-POSTING
The rules are clear that no auctions or "best offer" posts are permitted. List it on eBay if you want an auction.
No, "$1,000,000 or best offer" is not an asking price. Be realistic. If you truly don't know what you want to ask, then ask for advice in the Jeep forum. Then post in the For Sale section.
Thanks.
Honest mistake. Updated the price. Full description is on the build thread.