Daimler to sell Chrysler?

[DaveInDenver]

http://www.freep.com/apps/pbcs.dll/article?AID=/20070215/BUSINESS01/702150327

Anyone read about this? It sounds like Chrysler is in a tough spot, Daimler may spin it off, GM may partner or buy it. Anyway, it's future is in flux. So I wonder how this affects the future of Jeeps with diesels? I've never owned a Jeep and so my opinion isn't really worth much, but I liked that Daimler seemed to be pushing the Jeep brand forward and the prospects of diesel availability was certainly interesting.

 

[Wanderlusty]

Well, with "All options on the table" who knows what could happen.

Jeep brand has taken off recently. Maybe Diamler divests traditional Chrysler brands and keeps Jeep? It's possible....

Maybe (gak) Hummer buys Jeep...

Maybe Toyota? Hehehe....THAT would be nice...

Or maybe nothing happens.

Sounds like they have a year to make a go of it....so I suppose we will have to wait to find out...

 

[eugene]

it would be nice, Chrysler makes some nice looking cars but puts crap in them, if they keep the design then put some better engines/transmissions in them they would do good.
Plus it makes a cummins silverado a possibility, no longer would you have to buy a cummins wrapped up in the crappy dodge truck

 

[Doin_It]

I'm wondering why one co. that's losing its millions and billions would want another that is in the same boat so to speak. Think of all the jobs that would be lost due to the fact of all the crossover stuff that would be going on. I think the problem with GMC/CHEV is all the products that are the same. You don't see Toyota going against itself with 2 pickups comming out of the same factory just with different badges, and the cars are the same way. Oh well, aren't GM and Daimler working with BMW on some new hybrid?

 

[calamaridog]

I think Daimler is stuck with Chrysler. The products are too integrated to spin off Jeep. They are sharing engines, chassis, and electrical now with the other brands.

Once Ford drops dead, they will be fine

 

[goodtimes]

Plus it makes a cummins silverado a possibility, no longer would you have to buy a cummins wrapped up in the crappy dodge truck

But you would be stuck with a Cummins sitting on top of a crappy GM chassis which would render the truck useless for anything but the smoothest of paved roads.

 

[0utback]

The products are too integrated to spin off Jeep. They are sharing engines, chassis, and electrical now with the other brands.

That's normal. Jeep has been a mix breed since the beginings.

With regard to the rest of the conversation it is to my opinion that I don't think anyone is stupid enough to sell the Jeep brand to anyone else right now, especially not the direct competition. Lets be real here. Hummer will never own Jeep, nor will Toyota.

The expansion of the Wrangler models is securing a good future (though not in a direction I would go with it) for the Jeep name again. Other than the 5 (soon to be 6) un-needed types of Jeep station wagons things are fine in the Jeep household.

 

[FortyMileDesert]

I think the problem with GMC/CHEV is all the products that are the same. You don't see Toyota going against itself with 2 pickups comming out of the same factory just with different badges, and the cars are the same way. Oh well, aren't GM and Daimler working with BMW on some new hybrid?

What? You never heard of Lexus?

 

[XXXpedition]

if daimler keeps chrysler the cummins might be history. mercedes has put their engines in jeeps for some time. just a matter of time till they drop a foreign engine...

 

[Doin_It]

What? You never heard of Lexus?

Sure I have, but does it compete directly with other Toyotas, or do they take it up a step to another class of trucks?

 

[calamaridog]

The bottom line is that the sale of Libertys and Patriots is what make Jeep viable and allows the engineers to build Wrangler Rubicons.

Yes, even 2wd models.

The parts sharing has reached new heights. The vehicles are totally tied together. Hell, the new Wrangler has a Dodge minivan V6 in it.

Daimler executives who are now having cold feet are just dreaming that someone would take it off their hands.

Like I said, when FORD goes belly up, the will be fine

 

[XXXpedition]

What? You never heard of Lexus?

Sure I have, but does it compete directly with other Toyotas, or do they take it up a step to another class of trucks?

i don't want to be the ****************** here but in europe there's a toyota land cruiser which in the states is sold as a lexus (they do have lexus in eu too) and i've never seen a lexus version of the land cruiser 100 (not sure what the lexus name is in the states) - just all kinds of luxury versions of the toyota.
for example infinity does not exist. it's all nissan.
the dodge magnum does not exist. its a chrysler 300 with a magnum rear - or a magnum with the hood/fenders/lights of the chrysler with a 300 batch.

so depending on the market there are quite some differences in the marketing and thus in the models.