Aside from the nanny auto monitors on this site providing the incessant use of asterisks, the fact that we're talking about it is excellent marketing. The name aside, does the bag fill a need? Does it hold up to use? People will buy it 1) because of the brand; 2) juvenile mentality will perpetuate giggles when someone asks to grab the [insert product name here] from the back. I'm *certain* that it is a *shortening* of Decked, though *d* *_* bag wasn't even considered a thing because group-think is a bad thing in product / company circles. T&N you're interpretation is spot on, though.
Yes it's sexist, rude, and immature. But so is the dumbification of today's audiences. I'm certain that my involvement in this conversation is a contribution to the overall product. Would I purchase it? Probably not, but not because of the name... rather because the utility that it provides is not for my use. That, and I' already own a suitable product that meets my needs. I don't need the newest or fanciest thing. YMMV
Also, as a consumer it's ultimately your decision. **********.