Like I said above, the diesel Cruze will cost more than $26K. The 2014 gas Cruze ECO with automatic MSRP is $5000 less, about $21K.
The Cruze is a sales success for Chevrolet. In June, people bought 32,000 Cruze models. That's second in passenger car sales only to Toyota Camry, which sold 34,000 units in June.
http://www.goodcarbadcar.net/2013/07/usa-30-best-selling-vehicles-june-2013-sales-figures.html
It looks to me like the cost of operating a Cruze diesel will be almost the same as a gasoline powered Cruze ECO....So operating costs for the diesel will be $8304 for fuel and $135 for DEF = $8439
That's only $535 less than the Cruze ECO, assuming all highway miles. The equation turns in favor of the Cruze ECO
if you compare mixed city/highway driving.
Don't forget to add in the additional cost ($5000.00) of the vehicle at purchase, as well as higher (usually)/more frequent oil changes.
Here's what never made sense to me.
Our government "demands" higher CAFE standards, yet the manufacturers and oil companies, keep making it impractical for the most part to own them.
Right now, the only way I'd own a diesel powered "car", is if I could get a decent price on one, very close to the price of a gasser.
Until we the manufacturers decide to reduce the cost of the vehicles and the subsequent maintenance, and we finally catch on and decide to reduce the cost of diesel, it's going to continue to be difficult to justify the added cost of a diesel car.
If I have to tow heavy, I'll buy a truck.
I think you've overlooked the point that you can't get something for nothing.
Meeting the higher CAFE fuel economy requirements requires new investment in technology and production capacity. That means higher costs for producers; which will be partially passed along to the consumer in the form of higher prices. For newer offerings, like diesels in the US, the cost differential will be higher initially until/unless volume grows enabling unit costs to decline.
But one way or another, meeting stricter CAFE standards will result in higher costs to the consumer. Diesel or gas, it doesn't matter.
R
Jetta TDi > Chevy Cruze for SO many reasons (not the least of which is it's not a GM product)... It's literally THE BEST Road trip car available in the US. Period. Nothing offers it's combination of range and power in the real world.
"Americans don't want diesels"... Based on what???Based on sales of light diesels in the US in the last decade. Even Volkswagen's diesel sales are a drop in the bucket compared to sales of their gasoline powered equivalents. BMW's are quite low too. With diesel fuel at a premium over gasoline, it's hard to make the math work, particularly with the high option cost of diesel motors, and their added complexity and maintenance costs.
Don't shoot the messenger. I like diesels. The majority of Americans (not a small segment of enthusiasts) don't care.
Americans know what the talking idiot box TELLS THEM they want... MANY DO want diesels and the sales figure and aftermarket prices support this. VW has sold, and is often back-ordered for, EVERY SINGLE TDi Jetta/Golf (not sure about the Passat but I thin it may be the same) made for the US market in EVERY year they were offered, and Audi's A3 Diesel is one of their best selling models. Jeep sold every single one of it's Diesel equipped GC's (The KJ Diesel also sold out I believe)and they're STILL very highly sought after vehicles in the aftermarket. Same with BMW's Diesel X5's and 3-series cars.
Diesel sales account for only 24% of all VW sales in the US, and that's the highest it's ever been. Still, there are under 100K diesel vehicles (including light-duty trucks aka Ford Super Duty, GM Duramax, Ram Cummins) year-to-date in the US out of 7.8 million sales here YTD. That's 1.3%.
Don't confuse 'rare' and 'desireable' for 'popular'.
McLaren made (and sold) only 107 F1s.....and they are highly sought after
That doesn't mean if they made 100K of them that they would have sold
America also has a huge FS consumer/professional grade truck market that is predominantly Diesel powered or doesn't that count??? There's a "power war" on between the big three with their Diesel trucks that harkens back to the muscle car days of the past.
Yes. And if they made high-powered turbocharged gas trucks, I'm sure diesel sales would suffer. Greatly. They are the only choice.
I'm sorry, but I just don't think that most people consider Chevrolet a "keep it a long time" car. It's sad but this will flop--just like Chevy's Volt is a flop-- primarily because people wouldn't consider a GM car no matter what is under the hood. And, plenty of people will use it to reinforce their ideas that diesels won't work in the US.Diesels are great engines, but you are trading dollars unless you plan on keeping a diesel vehicle for a long time. Just hope it does not break as they are way more expensive to repair compared to a gasser!
I'm sorry, but I just don't think that most people consider Chevrolet a "keep it a long time" car. It's sad but this will flop--just like Chevy's Volt is a flop-- primarily because people wouldn't consider a GM car no matter what is under the hood. And, plenty of people will use it to reinforce their ideas that diesels won't work in the US.