The biggest problem with the LR3/4 platform off-road is the poor rocker height and break over clearance. Well that and the ‘road hugging' weight. And the inability to fit decent size tires. Wait…where was I? Oh yeah, angles.
So let's compare LR3 vs D5
Approach 37.2* vs 29.5*
Break over 29* vs 25.5*
Departure 28* vs 28*
This is an improvement how?
To be fair, there are some notable improvements. Ground clearance is up. Wheel travel is up. Fording depth is up. Weight is down – significantly! These are all Good Things. (I'm guessing they finally got the alternator off the bottom of the engine – stupid design!)
But the fact remains it isn't designed to be an off-roader in the technical sense. It will likely do very well on mild trails, better than a stock LR3/4 thanks to its electronic trickery. But given how the LR3/4 platform is already limited in its technical offroad abilities due to design limitations this takes those same problems and amplifies them in the name of luxury and on-road comfort.
The styling is a personal matter and maybe it will grow on me. It certainly looks to have a lot of ‘junk in the trunk'. i.e it's got a big *****. But as stated, you can't keep the same styling forever and big/boxy doesn't work with federal crash and economy requirements these days.
Will it sell? Yeah, I bet it will. The simple fact is more people are looking for a family car that can go off road than an off roader than can serve as a family car.
Will I buy one? No. I've already limited out what I can do with the LR3 and for trail work this is a step backwards. So I'm going REALLY backward and building an RRC to pick up where my LR3 leaves off.
Unless my needs change my only hope for a new Rover is the yet-to-be-seen Defender replacement. I've said it before and I'll say it again – give us a new Defender that has more payload/space/range than a Rubicon but maintains the Rubi's capabilities (it is the reigning champ) with full lockers, big tires (at least optional) great angles, and classic looks. Price it a little above the Rubi so it's within reach of those buyers ($50K?). Splash the word ‘overland' around in the advertising and show it in Africa with a roof top tend and a lion or elephant. Do that, and Land Rover's only problem will be building enough of them.
But I'm not holding my breath…
The LR3 is only capable of Mild trails?
News to me as it seems as capable as your willing to get a scratch which is true for every rig.
I'd stack a LR3 with 32's right there with a stock 4dr Rubicon.
Here's the problem. You're looking for a trail rig/crawler to build and the LR3/4 is limited to 33's or smaller by its stock air suspension(and a long wheelbase) Its just not built to be a "rock crawler". IMO Rock Rigs have..
Solid axles
Coil suspension
Short wheelbase
Roll cages
Crazy flex
Locked front and rear
And a trailer to tow it with because you wont be on the road much. A built LR3 can run 80% of the trails out there, get you home in comfort, use everday, and look good out on the town. Buying it as a jumping off platform is a mistake for anyone. You can improve it but pretty much you get what you see.