That price tag is hefty to say the least....GLWS
Regarding Price discussions one should always be a bit precise.
Here in Europe and especially Germany, those prices are quite usual. A relatively new 4x4 with a sandwich cabine and LFP and some expensive stuff is in that area. In Euro.
A Jeep isnt that popular but it is a strong engine and an excellent gearbox! People here would prefer a LandCruiser or a Defender.
Some expensive and up to the point accessories, like the 200Ah, cooking, ACDC and the interior build including the Top. This isnt my particular kind of build - but I know for a lot of people it is.
On the other hand you will notice that GER builds like that would be done in a more high-end fashion: Not a steel frame, but alu instead. e.g. Question is how much would one value that?
Imho a lot of people do not understand what it really means to build such a vehicle in terms of money and time and as well to see a good value proposition. Which I actually see here. (note again: Even though this is not my kind of build)