goodtimes
Expedition Poseur
Found on another site....not sure of the source.
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09:36 20Jul07
Edited Press Release
FRANKFURT -BMW Motorrad, a unit of BMW AG (BMW.XE), is to acquire
Husqvarna Motorcycles (HUSQ-B.SK), BMW said Friday.
Herbert Diess, General Director of BMW Motorrad, and the Italian
industrialist Claudio Castiglioni Friday signed a contract in Italy.
The contractual agreement will come into full effect upon final approval of
the E.U. cartel authorities.
Both parties agreed that the purchase price was to remain confidential.
For BMW Motorrad the acquisition of Husqvarna Motorcycles is a logical step
in enhancing the company's activities in the field of light, sporty motorcycles,
which has recently been reinforced with the new models of the BMW G 650 X series.
Commenting on BMW's decision to acquire Husqvarna Motorcycles, Diess, General
Director of BMW Motorrad, stated: "With the Husqvana models targeted at the
sporty competition, we will be able to extend the BMW Motorrad range to include
younger groups of customers as well as the entire off-road and supermoto sector
much more quickly and effectively than with our core brand alone. This
transaction also provides us with direct access to a worldwide sales network in
the off-road segment."
BMW Motorrad plans to continue operating Husqvarna Motorcycles as a separate
enterprise. All development, sales and production activities, as well as the
current workforce, will remain in place at its present location in the region of
Varese in northern Italy. Just as BMW Motorrad, Husqvarna Motorcycles is steeped
in tradition and one of the most renowned motorcycle companies in the world.
Motorcycles were initially produced in Sweden from 1903 and in Italy from
1986. Friday the company is one of the leading suppliers of sporty off-road
motorcycles. In the course of its history, Husqvarna Motorcycles has achieved
numerous international racing victories including European and World Championship
titles.
*******************************************
09:36 20Jul07
Edited Press Release
FRANKFURT -BMW Motorrad, a unit of BMW AG (BMW.XE), is to acquire
Husqvarna Motorcycles (HUSQ-B.SK), BMW said Friday.
Herbert Diess, General Director of BMW Motorrad, and the Italian
industrialist Claudio Castiglioni Friday signed a contract in Italy.
The contractual agreement will come into full effect upon final approval of
the E.U. cartel authorities.
Both parties agreed that the purchase price was to remain confidential.
For BMW Motorrad the acquisition of Husqvarna Motorcycles is a logical step
in enhancing the company's activities in the field of light, sporty motorcycles,
which has recently been reinforced with the new models of the BMW G 650 X series.
Commenting on BMW's decision to acquire Husqvarna Motorcycles, Diess, General
Director of BMW Motorrad, stated: "With the Husqvana models targeted at the
sporty competition, we will be able to extend the BMW Motorrad range to include
younger groups of customers as well as the entire off-road and supermoto sector
much more quickly and effectively than with our core brand alone. This
transaction also provides us with direct access to a worldwide sales network in
the off-road segment."
BMW Motorrad plans to continue operating Husqvarna Motorcycles as a separate
enterprise. All development, sales and production activities, as well as the
current workforce, will remain in place at its present location in the region of
Varese in northern Italy. Just as BMW Motorrad, Husqvarna Motorcycles is steeped
in tradition and one of the most renowned motorcycle companies in the world.
Motorcycles were initially produced in Sweden from 1903 and in Italy from
1986. Friday the company is one of the leading suppliers of sporty off-road
motorcycles. In the course of its history, Husqvarna Motorcycles has achieved
numerous international racing victories including European and World Championship
titles.
