Here in aust it's not uncommon to see heaps of overcapitalised Landcruisers, Patrols, etc travelling out in the bush. Also not uncommon to see 20 year old Ford Falcon sedans on the same tracks on their way back to the indigenous community's from town.
A work collegue of my father found out that I'm in the exploration industry, and started asking him about what sorts of mods we make to make our vehicles go "everywhere".
He was shocked to learn that its normally just a bull bar, and an undertray water tank in most 79 series cruisers. He was of course imagining monster lifts, power upgrades, winches, diff locks etc. With careful driving most of that equipment is seldom needed.
Sean