One thing I found with my generator, It can charge the batteries very quickly over using an alternator. Although I don't know what the charge circuit is on that APU, but my charger will push 90 amps to the batteries.
One thing to look at it what id the fuel consumption of the APU vs running a generator for a couple hours to charge batteries then power the heat and other systems from the batteries?
I do like the idea of the APU though if its quiet.
One other thing, it seems most built in generators need to be removed from the truck to do anything other than an oil change.... Don't ask how I know. It was pretty simple one mine, 8 bolts and a fuel and a couple electrical connections, but required a floor jack and some patience. I wouldnt want to do it in the field.