Okay, I hate KTMs website. The freeride section has been blank on the USA site since it was announced and I first went to look at it. They don't have pricing that's easy to find. I have no idea what the 350XC pricing is (btw, I HATE the way that they name their models), but KTM-parts has it at $9599. If so, saying that the Freeride is less than $9599 means nothing to me.
The fact that it might/will be available in street trim is cool, but if it's not, it might not be easy for everyone to convert. It's become quite difficult to get a dirt-only bike plated in Tennessee, especially since I know that KTM ships the certificate of origin with a big fat "For Offroad Use Only" stamped on it. At least that's what a buddies bike 2008ish KTM came with a few years ago. Took him MONTHS to get it registered, after several attempts, he found a small town DMV that would register it under slightly sketchy circumstances. On top of that, if you have to get a kit (looks like it has a headlight/taillight, so probably not) from someone like BajaDesigns, you could be talking another $500-600 on top (again, probably not, but still).
The fact that a street legal version is going to be available will definitely make it a more desirable bike, to me anyway, and the weight looks awesome. I am curious to see how it does, and find out more about it, it's plastic subframe, and it's capabilities. Not very likely to replace or supplement my current bike, but still a cool looking ride.