For some reason, lots of folks think tire traction is simple, thus they can "intuitively" understand what works best. Hence folks with 13" wide MT big chunky swampers on their 5,000lb rigs.
The reality is that traction, especially on variable surfaces is not simple. Its a complex mix of contact pressure, mechanical keying, rubber properties, air pressure, etc.
The truth is that mud tires have poor traction on everything but mud. At least compared to an AT tire. Lots of void space done not make for better traction on most surfaces! Instead there is a fine balance that results in the best mechanical keying. Of course this is somewhat obvious by the naming scheme. If the MT was good all-around, it wouldn't be sold exclusively for mud!
The same goes for mega wide tires. Unless you need flotating on deep sand, you will get better traction (and often better ride) choosing a tire that is the right width for the weight, and airing down. At 4,000lb per axle, that is around 11", it goes down proportionally from there. Though on hard surfaces going down to 10" is likely better.
Regardless of the science involved, folks like the look of aggressive MTs, and mega wide sizes. Thus confirmation bias lends it hand to the percieved superiority.
If you need soft/deep mud traction then you need MT type tires. For everything else a quality AT will ride better, quieter, wear longer, and provide better mixed surface traction.