Netflix just announced theyre raising prices 10-20%.
Compare an Apple to an Apple. Over time, some "base" trailers have added features and expenses that aren't shown with just a sticker price.
Next is the cost of skilled labor. They go where they get paid best and have to earn more than the cost of living locally, whether that agrees with various INFLATION INDICATORS or not. Tell me inflation is 2%~8% and tell me why eggs have tripled in price locally or why a loaf of bread is twice as expensive! Is apartment rent only up by CPI? If you don't pay enough for people to live locally, they will move. If they can make more money working for someone else, guess what, they will!
Supply and demand are at play. I spoke to a lady locally that bought a new Ford Bronco for $20K over MSRP! 😲 She just had to have it! With easy money during COVID and a YOLO mentality, people bought all sorts of things at the time when supply was low and demand was high. This leads to all sorts of market abuses. For me, buying a car, new or used, was among the worst with dealers charging all sort of questionable fees with vehicles marked up over the retail market under the false belief that would be the last one ever on their lot and they would never be able to replace it!
Boats, motorcycles, RVs, travel trailers, and similar YOLO recreational items all suffer from this effect where HORRIBLE DEALER POLICIES were tolerated by the BUYING PUBLIC!
So, telling me a nice Overlanding trailer has gone up in price by 10%~20% in the past couple of years does not surprise me at all. Real costs are up for labor and materials. Price gouging is less likely due to fewer buyers in the market with the ability to pay for what they are dreaming about.
So, manufacturers could build a "cheaper" product to keep prices level across time or, they MUST raise prices to cover increasing costs. And, in many cases what you are looking at today is a better product than it was during or Pre-COVID.
There is another factor you're overlooking: margins per sale of unit, the dealers' absolute unwillingness to compromise on this (ie. their profit).
From my own recent travel trailer (Winnebago) buying experience, I can tell you this:
1. My trailer is a 2022 model, which was never registered, and I bought it brand new in January of 2024 for about $6k under invoice (which was 2022 - peak COVID insanity pricing).
2. Borderline identical 2024 models are listed at dealers for $20,000-$25,000 over invoice.
3. Once in a blue moon, the same dealers run "big sales" that discount these trailers to about $10k over invoice, while preaching about the "amazing, once in a lifetime" deal they are offering you.
The dealers want a minimum $10k pure profit per sale of each trailer. Many dealers want (and even get) considerably more. That's the largest chunk of the problem IMO. These parasites are used to making money head over heel for contributing virtually nothing of value to the process. In the current market they're finally starting to sweat and get nervous, but there's a long (and I'd say inevitable) way for them to go.
There is a similar margin scenario at the manufacturer's level, too. They want to keep making the absurd money they've always been making, while producing the same exact crap (frequently to an even worse standard of quality). The reckoning will come sooner or later.
There is another factor you're overlooking: margins per sale of unit, the dealers' absolute unwillingness to compromise on this (ie. their profit).
From my own recent travel trailer (Winnebago) buying experience, I can tell you this:
1. My trailer is a 2022 model, which was never registered, and I bought it brand new in January of 2024 for about $6k under invoice (which was 2022 - peak COVID insanity pricing).
2. Borderline identical 2024 models are listed at dealers for $20,000-$25,000 over invoice.
3. Once in a blue moon, the same dealers run "big sales" that discount these trailers to about $10k over invoice, while preaching about the "amazing, once in a lifetime" deal they are offering you.
The dealers want a minimum $10k pure profit per sale of each trailer. Many dealers want (and even get) considerably more. That's the largest chunk of the problem IMO. These parasites are used to making money head over heel for contributing virtually nothing of value to the process. In the current market they're finally starting to sweat and get nervous, but there's a long (and I'd say inevitable) way for them to go.
There is a similar margin scenario at the manufacturer's level, too. They want to keep making the absurd money they've always been making, while producing the same exact crap (frequently to an even worse standard of quality). The reckoning will come sooner or later.
...
Options are stop buying, compete or deal. I saw someone complaining about Chipotle prices earlier because they have “record profit” and compared company wide profits from a decade ago to today. What they didn’t cover is that the number of stores is over double, and the unit economics (profit) are within 4% of a decade ago.
Same thing here.
I've noticed a huge number of people have no sense of any sort...for people without any basic business sense.
I've noticed a huge number of people have no sense of any sort...
There is another factor you're overlooking: margins per sale of unit, the dealers' absolute unwillingness to compromise on this (ie. their profit).
From my own recent travel trailer (Winnebago) buying experience, I can tell you this:
1. My trailer is a 2022 model, which was never registered, and I bought it brand new in January of 2024 for about $6k under invoice (which was 2022 - peak COVID insanity pricing).
2. Borderline identical 2024 models are listed at dealers for $20,000-$25,000 over invoice.
3. Once in a blue moon, the same dealers run "big sales" that discount these trailers to about $10k over invoice, while preaching about the "amazing, once in a lifetime" deal they are offering you.
The dealers want a minimum $10k pure profit per sale of each trailer. Many dealers want (and even get) considerably more. That's the largest chunk of the problem IMO. These parasites are used to making money head over heel for contributing virtually nothing of value to the process. In the current market they're finally starting to sweat and get nervous, but there's a long (and I'd say inevitable) way for them to go.
There is a similar margin scenario at the manufacturer's level, too. They want to keep making the absurd money they've always been making, while producing the same exact crap (frequently to an even worse standard of quality). The reckoning will come sooner or later.