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LOL. That is the last perspective JLR marketing wants to see.

JLR reported to be going public in 2020 Big-name floats set to reawaken the stock market market: Flurry of high-profile names are lined up for listing "......A listing has been in the pipeline for one of the UK’s biggest mobile phone carriers, O2, for several years, and many in the City...

Embedding intelligence brings several benefits to manufacturers: Cost management and revenue stream creation CES 2020: BlackBerry teams up with AWS to showcase safe, secure, intelligent connected vehicle software platform "......Car companies can also leverage this platform for their new...

My point was that JLR's new 'partners' are Blackberry and Amazon enabled by on-board always-on data sharing. As for "This would actually support California opt-in laws" the legislation is actually opt-in by default. (How Big Tech is trying to shape California’s landmark privacy law)...

Electrification is actually commoditization ................ Sony to build cars Samsung enters market

Two and four door Broncos mentioned in industry chatter.

FYI - Is This The New 2021 Ford Bronco? FourWheeler All the build configs reminds me of IH Scout near the end of its life cycle. That's a good thing. If this is the new Bronco it will kill LR's Defender.

For the latest incarnations of vehicles, "Always-On" is always-on, even when the vehicle is not running and unattended. As noted the communications subsystem has its own literal smartphone and battery. Which was my point on surveillance and data collection. The "3rd-parties" will use that data...

Now that JLR has adopted Blackberry QNX OS tracking Blackberry technology is more informative than JLR itself. BlackBerry and Amazon are teaming up at CES to make cars smarter, more secure The two companies are combining the secure QNX operating system with AWS' machine learning and "internet...

Don't be naive. Cars Suck Up Data About You. Where Does It All Go? NYT "Cars have become rolling listening posts. They can track phone calls and texts, log queries to websites, record what radio stations you listen to — even tell you when you are breaking the law by exceeding the speed limit...

What part of a always-on location service that is Sharing Information–We share Covered Information: ..........with our trusted business partners and other third-parties to provide you with information about offers, goods and services ......" Do you really think they won't convert that to a...

The JLR embedded smartphone is always connected to JLR and to third-party services "Pivi Pro system has its own battery, so it can be always on and always connected,........" Do you realistically believe JLR won't "share" the collected data with "partners"? Look no further than Privacy Policy...

Ah, about complexity and surveillance ............. New Land Rover Defender Pivi Pro infotainment system has dual eSIMs for massive connectivity Chris Hall · 7 January 2020 https://www.pocket-lint.com/cars/news/land-rover/150646-new-land-rover-defender-pivi-pro-infotainment-system At the heart...

CES news ......... Land Rover Defender to stay connected anywhere RICHARD TRUETT The Land Rover Defender could be fording a stream tires-deep in the middle of nowhere while its onboard computers are being updated, thanks to a new connectivity system that includes two modems and two eSIMs. One...

Wouldn't be surprised to see a Mini-Defender, similar to the Mini Countryman, unless the needed partnerships involve BMW who would want the additional competition. Given that the financial community is predicting “No one will survive in the form they exist today,” it should be an interesting decade.

And given the regulatory environment, the financials are less than stellar which highlight Tata's drive for more 'partnerships'. Jaguar Land Rover is staring at a sales ‘hattrick’ it didn’t want Sanchita DashDec 31, 2019

Appears the auto industry, because of regulation, is moving in the direction of very complex powertrains. If we do get a diesel it may be the MHEV diesel which is much less interesting. The European Auto Industry Is Racing To Ditch Diesel An article in the Financial Times explains the impact...

Is it "Defender" hate or is it "casualcore" hate that the new Luxury Defender walks up to? NYIAS 2017: Toyota FT-4X Concept – Mad for Millennials "......Toyota claims this concept “brings ‘casualcore’ to Gen Y city dwellers.” Hey, it’s that word again! Now, here’s the definition from the...

Basically a hard Brexit. From before the latest election outcome that will result in a hard Brexit. Tory MP Owen Paterson claims a hard Brexit will be 'good' for Jaguar Land Rover - here's why A senior Tory Brexiteer has batted away concerns raised by Jaguar Land Rover (JLR) over a hard Brexit...

The latest political news will be good for Land Rover. I'm expecting good things to come from the improved trade relations. Boris Johnson's Victory Heralds A Golden Era In US-UK Relations Boris Johnson has only been back in Downing Street a few days following his stunning victory in Britain's...