Scott Brady
Founder
Ok, there are three cool things about this:
1. The director of the new shoe division (David) drives an FZJ80 TLC and is an Overland Journal subscriber.
2. Exofficio makes fantastic adventure travel clothing, and new useful shoes to go along with that classic Air Strip shirt you have.
3. I have an early production pair of the Cruz'r, and they are super comfy.
Here is the press release:
Tukwila, WA: September 17, 2008 – ExOfficio, a leading manufacturer of adventure travel apparel, has launched a new line of footwear designed with its Comfort3 philosophy – offering consumers physical comfort, emotional comfort, and comfort of value. The Spring/Summer ’09 collection made its debut at the Outdoor Retailer Show in Salt Lake City last month.
Keeping the traveler in mind, ExOfficio footwear is built for the spirit of adventure. The shoes are versatile and multi-functional – perfect for seeing sights, walking on a trail, and still look great for a night out on the town. The result: packing less and doing more.
ExOfficio footwear is both travel and eco-friendly. It can be easily slipped on and off to help one quickly pass through airport security. Several styles are made with recycled rubber outsoles, bamboo fabric liners and hemp uppers, which make them easy on the environment.
Priced between $100 and $15o SPR, distribution for the new footwear line is targeted to ExOfficio’s current retail base and select specialty footwear stores.
About ExOfficio
ExOfficio has been creating the ultimate apparel for worldly exploration since 1987. Built on the success of the ultimate fly-fishing shirt, the company has evolved into a leading travel apparel brand known for innovative technical features and performance benefits that enhance the travel experience. ExOfficio is sold internationally in specialty outdoor, fly-fishing, travel and luggage stores. Products are also available in ExOfficio retail stores and online. ExOfficio supports numerous social and environmental organizations including World Concern, Medical Teams International and the African Wildlife Foundation, among others. For more information visit www.exofficio.com.
1. The director of the new shoe division (David) drives an FZJ80 TLC and is an Overland Journal subscriber.
2. Exofficio makes fantastic adventure travel clothing, and new useful shoes to go along with that classic Air Strip shirt you have.
3. I have an early production pair of the Cruz'r, and they are super comfy.

Here is the press release:
ExOfficio Launches New Adventure Travel Footwear Collection
One Pair of Shoes, A Million AdventuresTukwila, WA: September 17, 2008 – ExOfficio, a leading manufacturer of adventure travel apparel, has launched a new line of footwear designed with its Comfort3 philosophy – offering consumers physical comfort, emotional comfort, and comfort of value. The Spring/Summer ’09 collection made its debut at the Outdoor Retailer Show in Salt Lake City last month.
Keeping the traveler in mind, ExOfficio footwear is built for the spirit of adventure. The shoes are versatile and multi-functional – perfect for seeing sights, walking on a trail, and still look great for a night out on the town. The result: packing less and doing more.
ExOfficio footwear is both travel and eco-friendly. It can be easily slipped on and off to help one quickly pass through airport security. Several styles are made with recycled rubber outsoles, bamboo fabric liners and hemp uppers, which make them easy on the environment.
Priced between $100 and $15o SPR, distribution for the new footwear line is targeted to ExOfficio’s current retail base and select specialty footwear stores.
About ExOfficio
ExOfficio has been creating the ultimate apparel for worldly exploration since 1987. Built on the success of the ultimate fly-fishing shirt, the company has evolved into a leading travel apparel brand known for innovative technical features and performance benefits that enhance the travel experience. ExOfficio is sold internationally in specialty outdoor, fly-fishing, travel and luggage stores. Products are also available in ExOfficio retail stores and online. ExOfficio supports numerous social and environmental organizations including World Concern, Medical Teams International and the African Wildlife Foundation, among others. For more information visit www.exofficio.com.