I'm fairly sure the 3.0 VM/Fiat diesel meets USA diesel emissions in the 2013 Grand Cherokee WITHOUT the use of any kind of fluid after-treatment? So....basically a current Euro V engine in europe can meet USA diesel emissions in 2013? That basically tells me that Jeep is just lazy and doesn't want to give us the diesel Wrangler with the current 2.8 diesel from Europe.
I think it's worth noting the 2.8 and the new 3.0 are extremely different engines. The 2.8 is old and out-dated in comparison.
The 2.8 would require a massive amount of work to meet the upcoming 2013 emissions in North America.
As you point out, the 3.0 already passes.... and it's coming in the GC.
If they don't offer it in the Wrangler, it's simply because they chose not to, not because regulations said they can't.
There was also some talk about a variant of the diesel 3.0 that's either 2.2 or 2.4 (can't remember), but otherwise the same engine. Depending on what the decide is a good weight/power/torque/trans combination, I see no reason that engine would not work well in a Wrangler also. (And I can only assume it would also pass emissions testing, although that's more expense)
I will be watching closely to see what diesel Jeep offer in the export market when the Euro emissions standards change shortly. (is that 2014? I can't remember exactly). I think that choice will tell us a lot. I fell confident the 2.8 will not continue.
I can't see much reason to go with a modern diesel
I see some major advantages.
1. Better mileage, means cheaper to drive (when diesel is the same price or only fractionally more expensive, which is true in Canada and Mexico)
2. Longer range.
3. Better drivability on the trail. A modern diesel makes gobs and gobs of torque from idle, making it a beast in low-range 4x4.
4. Better drivability on the highway - The diesels make so much torque, gearing down for a hill is unheard of, even when towing, etc.
5. Less maintenance. My personal experience with diesels in Landcruisers, Hiluxes, Landys etc in Australia is that they will run hundreds of thousands of miles more than a gasoline engine with minimal or no maintenance.
6. Less complicated. I know a modern diesel is a complicated, computer controlled beast compared to "mechanical" diesels. It's still much less complicated than a modern gas engine, like the 3.6 Pentaster, which is the alternative in 2012+. (discussing the option of going back to something simpler like the inline 4.0 or a "mechanical" diesel like the 4bt is not productive anymore. It's 2012. Emissions and CAFE standards simply will not allow it. Move on.)
-Dan