Took a good look at the Renegade here in Canada at the Canadian International Auto Show. Gotta say... for what it was, I wasn't overly impressed. Nice little vehicle, don't get me wrong... but $39k for a loaded Trailhawk. As a comparison, you could get the Nissan xTerra Pro4x for the same price, or the Frontier Pro4x for $37k.
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Granted, you're paying for some new tech, and great fuel economy, but still... hard to justify that price, especially since the Wrangler has a nicer interior in my opinion. Hell, the Cherokee Trailhawk is like $2k more, and is worlds better in terms of interior, with the same tech, and arguably the same off road chops.