There's an 8-page article in a recent issue of Land Rover Life about the Santana Trophy rally. Sponsored by Santana, a Spanish automaker of license-built Defenders, it's a road (well off-road) rally where navigation skills are important - participants are given a booklet with instructions which they must follow to complete the course and get to the finish.
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The rally takes place mostly in the Moroccan desert, partly on somehat improved roads and also on trails. More on the rally:
https://www.santanatrophy.com/
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I think this could be a great Land Rover (ok, Santana) idea for a Jeep - there are lots of off-road events like Easter Jeep Safari where everyone lines up and follows the trail leader on the trails, and some more involved offroad events like like the Dirt Every Day event that the now-defunct offroad magazines in the U.S. used to sponsor (maybe they still do?), but as far as I know there's no event like the Santana Trophy - an event where each team's ability to follow directions while mostly solo in the wild and their driving skill makes the difference.
Imagine this - starting in Los Angeles or perhaps Las Vegas, the rally instructions route you through the Mojave Desert and maybe Joshua Tree National Park, then across Arizona and north to someplace to cross the Grand Canyon into Utah, north to Moab and east across Colorado with the final destination being Denver. Roads would be used when necessary but as much as possible the rally route would go off-road. It would be a week-long event, with the rally participants expected to live overland, carrying whatever they need to live on the route for a week. Camping would be part of the adventure and each team could decide where to camp along the way each night depending on their progress so far. Starting would be staggered so at least at the beginning it's not just a parade of vehicles following each other.
It could be called the American Overland Challenge.
Would you sign up?