- Because for the most part Jeep is a North American brand. Parts and other support in Africa and Asia (classic expedition stomping grounds) are still easier to find for brands like Toyota or even Land Rover.
- Because Jeep build it's mystique around short, hardcore trails instead of longer trips. It's marketing, but it affects perception.
Exactly. People see Jeep and think "Rockcrawler." Like stated above, marketing makes or breaks a vehicle. Land Rover markets the idea of a long distance adventure around every turn. Look at their dealerships and the way they are designed along with the test drive course most have then look at a Jeep dealer. LR knows that only a few customers are ever going to do anything other than commute with their trucks but markets the idea that they could. Jeep, on the other hand, shows their product covered in mud, bombing down hills or posed next to a lake on a huge pile of rocks. A friend of mine sells Jeeps and he says the hottest sellers are the middle of the road models. Those are the ones where people walk in and have no problem with weak suspension and lack of lockers as they already have all that picked out to customize. They sell the Sahara to the guys that want to look like theyre rugged but just commute and most of the Rubicons are sold to people who just want to look like theyre hardcore enthusiasts. (Dont shoot the messenger, thats what he said) Cant say much for Toyota and their Cruiser as all I have seen lately is a mother dodging construction equipment on her way to taking her kids to soccer practice/ school.
People see Land Rovers and see Africa and elephants. People see FJ-40s and think the same as Jeeps. See FJ-60s and think long distance, family traveling. People see FJ-80s, 100s and up as mall cruisers and soccer mom mobiles. In the modern thought of things, especially in the US, you dont even need an SUV anymore do to the huge expanse of our road network reaching out and touching every single corner. A Subaru would do it quite capably. Now, go to anyother country, outside of Western Europe, and youre looking at needing more space and capacity, the Jeep slips from mind. Combine the road network with the limited amount of land still open to explore, and you create a scenario where a SWB vehicle, like a Jeep, is all that you really need.
thats why i bought a FJ, made in Japan and no pedal problem. As it turns out, it is only the American made vehicles that have the pedal issue
![Frown :( :(](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
So much for "American made" toyotas
Whow there buddy. It has nothing to do with where they are ASSEMBLED but where the parts were designed and produced. Cars are only assembled in most of these plants but the parts are sourced from various international, including, gasp, Japanese, companies that produce the components required for each subsystem. It has nothing to do with assembly point and anyone who pays attention would know this. I would guarantee that the faulty pedal assembly does NOT have 'Made in the USA' stamped on it.