I think that Toyota views this just like the big three do. Why bring another car here that will compete with the Tundra? Same reason there is no ranger or dakota.
True, the Tundra doesn't sell very well though.
If I was King of Toyota
ylsmoke
I would bump up the Tundra to the 3/4-1 Ton category, with diesel and gasser engine options. Have the Crew Max with the 6.5/8' bed options. Still have a 1/2 ton option as well. Always thought if Toyota got into the heavier pick-up market the domestics would be doomed.
Bring the HiLux chassis over with the Tacoma body, keep the marketing as "Class by Itself", which it basically is now, advertise it as the "
New and
Improved Tacoma" stronger frame, better suspension, now with a diesel engine options for better fuel economy over the long haul (diesel option would only be a $1000 upcharge over petrol), and we brought back the single cab 7' bed, some of you may remember from past Toyotas!
It really isn't new and improved...just a HiLux chassis, shhh don't tell anyone...
As for the 70, we all know it couldn't compete against the US 3/4-1 ton market...even though it is rated as a 1 ton. Aim the 70 at the Jeep JK market, keep the 70 Chassis, but with a retro styled 40 series body and linked coil rear suspension. With gas and diesel engine options, as well as different wheel bases and door options.
Of course the current FJ Cruiser would be discontinued.
All 4WD models would have a lever actuated t-case, with electronic actuator option. (Ford does this with their F250 and up trucks)
Ok...I need to wake up from my dream now.
