Frustrated Dealers May Succeed in Getting Corp to Reduce Ram Truck and Jeep Prices
- Thread starter AbleGuy
- Start date
A few months ago my 2014 WK2 (330k miles) went kaput, so I immediately needed to get a new vehicle, choose a 2024 Grand Cherokee again but went with Limited as I hated the Overlands problematic air suspension system.
Sticker of my 2014 WK2 Overland in 2013 was $48,985.
Sticker on new 2024 Limited was $60,230 without Air Suspension System but most everything else. Same engine.
However, Jeep gave a 10% discount, plus dealer gave a 3.6% discount for total of $8,194 (13.6% total) off MSRP.
I had to get a car and couldn't wait but I told wife I think there will be better deals later in year and their lots are stuffed with overpriced vehicles.
PS - I also received $9,282 on lifetime warranty buyout from Chrysler on 2014 JGC
that I applied to purchase.
Sticker of my 2014 WK2 Overland in 2013 was $48,985.
Sticker on new 2024 Limited was $60,230 without Air Suspension System but most everything else. Same engine.
However, Jeep gave a 10% discount, plus dealer gave a 3.6% discount for total of $8,194 (13.6% total) off MSRP.
I had to get a car and couldn't wait but I told wife I think there will be better deals later in year and their lots are stuffed with overpriced vehicles.
PS - I also received $9,282 on lifetime warranty buyout from Chrysler on 2014 JGC
that I applied to purchase.
04Ram2500Hemi
Observer
Sticker price comes up a lot on the TRX forum. In 2021 the TRX started at around $70,000 before you started throwing options at it. Today the 2024 TRX starts at $98,500 for the same truck (in 2023 the TRX got an all digital display instead of an analog/digital comb). I love my TRX, but there is just no way to justify the increase in price. Manufacturers have gotten greedy across the board!
NevadaLover
Forking Icehole
As long as the average consumer in America will pay the price we will have greed, it starts with the consumers and enables the producers/sellers to keep adjusting the prices upwards, until the consumers stop buying we will not see the prices stop climbing, dealer markups work for the dealers because people will throw money at them for their product!
A serious recession usually slows the buying but once the economy recovers the whole process starts over, that's how capitalism works, and from what I've seen it is still preferable to any alternative currently in place elsewhere.
Todd780
OverCamper
It is in Canada. Before discounts anyway. Since it's for tow / haul I added the 5.3 and cruise control. That added about 4K to the price.
Todd780
OverCamper
A million times this. We do it to ourselves.
I do believe the sales frenzy of a few years ago is slowing. MSRP's on truck rose about 15K in two years here plus crappy rates.
Sales must've slowed because dealers here are advertising big discounts and lower rates now to try and move some of this stagnant inventory.
For me personally, unless something unexpected happens I don't expect to be in the market again for another 5 years.
At that point, I may retire my truck to strictly towing duties and look for something smaller for a DD.
Todd780
OverCamper
ThundahBeagle
Well-known member
ThundahBeagle
Well-known member
A few months ago my 2014 WK2 (330k miles) went kaput, so I immediately needed to get a new vehicle, choose a 2024 Grand Cherokee again but went with Limited as I hated the Overlands problematic air suspension system.
Sticker of my 2014 WK2 Overland in 2013 was $48,985.
Sticker on new 2024 Limited was $60,230 without Air Suspension System but most everything else. Same engine.
However, Jeep gave a 10% discount, plus dealer gave a 3.6% discount for total of $8,194 (13.6% total) off MSRP.
I had to get a car and couldn't wait but I told wife I think there will be better deals later in year and their lots are stuffed with overpriced vehicles.
PS - I also received $9,282 on lifetime warranty buyout from Chrysler on 2014 JGC
I remember that thread
